Your Klaviyo emails.
In your voice.
Every week. Forever.
Connect Klaviyo. Talk for three minutes. Get a new on-brand draft every week, in your real template, dropped into your Klaviyo Drafts folder ready to review and send.
- Read-only access until you decide it's worth paying for.
- Sounds like you, not like AI. First draft free or you walk.
- Pushes drafts to your Klaviyo. You QA, you send, you stay in control.
The one ritual that saved my Sunday
Your weekly send is due Friday.
The calendar is staring back at you.
You could write it at 11pm. Or pay an agency $2K a month to write it in their voice. Or paste into ChatGPT and coach it into your voice, for the seventeenth time.
What if the draft just showed up?
How it works
Four minutes from here to a real draft in your real template.
01
Connect Klaviyo
One click via OAuth. We pull your last five sent campaigns, your approved sender, your image library, and the HTML of your best template. We never write to your Klaviyo before you pay.
02
Talk for three minutes
Two questions, roughly ninety seconds each. Talk like you're voice-noting a friend, not pitching investors. We turn the audio into a fingerprint of how you actually write.
03
See your first draft, free
Rendered in your real template, with your real product. Sounds like you? Pay $197 and we draft every week. Sounds like AI? Close the tab. You haven't paid a dime.
Versus everything else
Not the first AI email tool. The first one that sounds like you.
| Klaviyo's built-in AI | A copywriting agency | Mailwright | |
|---|---|---|---|
| Sounds like your brand | Generic template | Their copywriter's voice | Your real voice, from your audio |
| Uses your real template | No | Probably not | Yes, lifted from a real sent campaign |
| Time to first draft | Same hour | 3 to 7 days | 4 minutes |
| What you pay | Per credit, hard to predict | $1,500 to $5,000 a month | $197 a month |
| Who QAs before send | You | Their account manager | You, always |
| Cancellation | You lose history | Awkward email thread | One click in Settings |
What you get every week
A draft Monday morning. Editable in clicks. Pushed in one.
You wake up, open Mailwright, and the next email is already there. Rendered in your template, written in your voice, with five subject lines ranked by what's converted for your brand before. You tweak it, or you push it straight to Klaviyo Drafts and send. Then you go back to running your business.
A new draft, every Monday
Rotated across six email types so your calendar isn't all one shape.
Five ranked subject lines
Picked from what your brand has actually sent and opened before.
Five tone shifts, one click
Shorter, longer, more direct, softer, more urgent.
Free-text rewrites
Type “more about the founder story” and the body redrafts.
Intent-driven calendar
Schedule any day, any type, any one-line brief. The draft fires on schedule.
Push to Klaviyo as draft
One click. Lands in your Klaviyo Drafts folder. You hit send when ready.
What Mailwright is not
We're not running your sends. We're writing them.
Klaviyo handles sending. We handle authoring. There's no overlap, no risk to your sender reputation, no shadow infrastructure. The things below stay exactly the way you set them up.
- Your flows. Untouched.
- Your segments. Untouched.
- Your list and subscribers. Untouched.
- Your domain, DNS, and sender reputation.
- Your send schedule and send-time-optimization.
- Your existing campaigns and templates.
Pricing
$197 a month. Cancel in one click. No call.
That's about ten percent of what a copywriting agency charges for the same weekly output, and it ships overnight instead of in a week.
Standard
$197 / monthThe weekly draft.
- One on-brand draft every week, in your template.
- Subject swap, tone shift, free-text rewrite, push to Klaviyo.
- Intent-driven calendar with six email types.
- Voice fingerprint re-recordable any time.
Pro setup
Free for first 72 hoursWhite-glove install. $199 value.
- Klaviyo write-access install handled for you.
- Sender domain DKIM, SPF, and DMARC verified for you.
- 15-minute voice fingerprint refinement call.
- Free if you claim it during your first three days.
After 72 hours, Pro setup is $199 one-time on top of the monthly subscription. Most pilots claim it.
Honest answers
The questions you'd ask in the first 30 seconds.
Do I need to write prompts?
No. Your voice samples, your template, and your recent sends are the prompt. You never see one. You never edit one.
Will it sound like AI?
If it does, the product fails. That's why the first draft is free. Don't pay until you've read yours.
Do you send my emails?
Never. We push drafts to your Klaviyo Drafts folder. You review, you hit send. We don't touch your send infrastructure, your domain, your list, your flows, or your segments.
What about my flows and segments?
Untouched. Mailwright only writes campaigns. Everything you've already built in Klaviyo stays exactly as it is.
Can I edit drafts?
Yes. Inline subject and preheader edits are free. Subject-line swaps with five options are free. Tone shifts cost about 10¢ each. Free-text rewrites are about 15¢. Or just edit the HTML in Klaviyo like you would any draft.
What if my voice changes?
Re-record any time from Settings. The fingerprint updates and the next draft picks it up.
Will my Klaviyo team see Mailwright?
Mailwright is a Klaviyo OAuth app, so it appears in your integrations list with the scopes you granted. Standard third-party integration, nothing custom or hidden.
Can I cancel?
One click in Settings, Plan, Cancel. No retention call, no exit survey, no friction.
See your first email free.
Four minutes. Real draft. Real template. Yours to keep even if you walk.